"Creativity is by definition a form of positive deviance: qualitative, divergent, and nonconformist. The very institutions that need creativity are designed to eliminate it." -Havard Business School
"Who are the most creative people in the world? Children.
We don't need to learn how to be creative. All we need to do is remember." -Mark Epstein
Music is an amazing medium to work in. It instantly levels the playing field. -Mark Epstein
Your Team. Their Song.
Watch your team become Rock Stars for a day working with a pro music producer to write and record an original song. In this unique, half-day workshop, even people without any music experience come together to re-define what they believe they can do - into a state of performance they never dreamed possible.
Smash self-limiting thought barriers
Ignite creative problem solving
- Supercharge collaboration
A song is a big idea distilled into a clear, three minute musical solution.
Solving business problems require both creativity and discrimination. We bring these concepts together to create exponentially powerful experiences that deliver a true, collaborative outcome; a highly visible symbol of what a team can achieve.
How it works
Sessions are held at a professional recording studio or on-site using mobile gear. The result is a professionally recorded, original song co-written by everyone present.
Collaboratively write and record an original song.
Team directs all creative choices including lyrics and music genre.
All have the option of performing on the recording or not.
- The team has input on all phases of production.
The take-away is an Original song composed and RECORDED by the team. Listen later and WATCH the memories of shared creativity come alive!
NEW: Buildsong™ is now taking songwriting and recording workshops to a whole new level as an interactive event for conferences. Opening acts, ice breakers, recording parties, no group is too large or small. Engage by creating, and record it to relive the experience - We’ll also make the track available for your media!
“The BuildSong Session is pure genius. Never before have I felt a greater sense of collaboration in a group setting”. It was fun,enjoyable and best of all we have a song that we created at the end to share with the world!”
Michael Lim Filmmaker/Festival Director “Sing”apore,
“I have nothing but great takeaways from my songwriting workshop with Mark. Our group bonded over a shared experience that brought us together from across the world. Music was the perfect tool for us to build on our collaborative relationships. It’s a great bonding activity for colleagues and I encourage all to give it a try!”
“Working with Mark Epstein was a unique and magical experience. Having no skills with writing music or song lyrics, Mark guided our small group through the process of creating a song that captured each of our unique perspectives into a unifed message. He made it fun, collaborative and memorable. In under two hours, we had a song that we all loved and friendships that were built during the workshop.”
Yulia Konovnitsyna Straight Fwd Co.TM